18 January 2025
18 January 2025
18 January 2025
15:33:14
15:33:14
15:33:14
Space Selfie
Samsung
Motion Direction, Graphic Design, Social, Events
A 50th Anniversary is something to celebrate, so Samsung asked BBH to come up with an idea that would show how big of an occasion it was. The talented creative team Ben&Guy came up with the idea of the Space Selfie and Ali Freeman (Art Director) and I were tasked with bringing it to life.
The direction we created allowed the incredible selfies of the Users above the Earth to be front and centre, and with the assets being produced predominately for digital platforms movement would be key to bring it to life.
The Samsung platforms became mission control creating a portal between the capsule and Earth, with the assets reflecting visually and through sound.
A 50th Anniversary is something to celebrate, so Samsung asked BBH to come up with an idea that would show how big of an occasion it was. The talented creative team Ben&Guy came up with the idea of the Space Selfie and Ali Freeman (Art Director) and I were tasked with bringing it to life.
The direction we created allowed the incredible selfies of the Users above the Earth to be front and centre, and with the assets being produced predominately for digital platforms movement would be key to bring it to life.
The Samsung platforms became mission control creating a portal between the capsule and Earth, with the assets reflecting visually and through sound.